The right product at the right price
In order to maintain profit margins while bringing collections to market at attractive prices, brands and retailers have to control and, indeed, reduce costs. Enriched by years of experience with customers, Lectra provides fashion brands and retailers with a system that integrates the various types of information necessary to finding the right balance between effective costing and optimum quality.
“What if” costing simulation features that go right down to the level of individual items created in all sizes and colors (SKU) allow decision makers to capitalize on the wealth of data obtained using automated RFQ tools by crossing supplier prices and quality ratings with information about quality requirements and target costs for individual garments and entire collections. This enables managers to make choices that lead to the best possible quality product within the target price. What’s more, pooling costing information enables managers to make the right decisions first time so that production is never slowed or halted because of unanticipated costs.
Fashion companies can thus ensure they are working to the lowest possible costs without compromising the quality standards their customers expect and on which they base their brand image. Bringing the right product to market is the key to a successful season of sales, but only if it is priced fairly and competitively. Keeping tight control and, where possible, lowering costs can enable companies to avoid raising prices at this financially challenging time, while securing and optimizing profit margins.
