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How to excel in sportswear production with a connected cutting room?

Once the exclusive domain of serious athletes, sportswear has become big business in recent years and experts anticipate that growth will continue into the near future. 

Changes in the sportswear market

The global sportswear market is projected to grow at a CAGR of 6.6% from 2021 to 2028 driven by certain growth opportunities:

  • As remote work has become more common, leggings, sweatshirts and jogging pants have become acceptable business attire
  • More eco-conscious consumers are demanding more transparency about the composition of the products they buy and the factories in which those products are manufactured
  • The push for greater inclusivity in fashion has made adaptive athletic wear a growth market and has pushed many companies to expand their size range
  • Offering personalized clothing or smart sportswear has become a way to stand out in an increasingly saturated market
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Lectra’s connected cutting room offer, a pioneering combination of patternmaking and cutting solutions

In addition to the challenges faced by other fashion companies—keeping costs down, improving time to market and changing up the product assortment regularly—sportswear companies also need to produce clothing that can accommodate a dynamic range of motion and withstand more stress than the average fashion garment. They must also work with high-tech fabrics that can make the development process complicated and expensive. 

Precision, speed and flexibility are key to producing quality athletic apparel. An optimized cutting room helps maximize efficiency and cut down on expensive fabric waste during production, which is especially important when working with expensive technical fabrics. With improved control over the manufacturing process and a shortened time to market, companies are in a better position to compete with fashion brands encroaching on their territory.

With Lectra’s solutions, producers of sportswear can: 

  • Get the fit right by creating accurate patterns
  • Minimize fabric costs without sacrificing quality
  • Cut technical fabrics with ease
  • Reduce their carbon footprint

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