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Lectra announces a successful PLM implementation at La Jolla Group. The active sportswear giant chose Lectra for its expertise and mastery of the fashion-specific development process, including Lectra’s understanding of the art of design.
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Lectra is a member of the board of IAF and has been attending and sponsoring its events for the last ten years. This year, the company was represented by Alex Alvarez, sales manager and Violeta Lopez, marketing associate from Lectra Mexico.
The 27th International Apparel Federation annual conference took place jointly with the 35th national congress of the Mexican apparel association CANAIVE – Camara Nacional Industria Vestido – in Riviera Nayarit, Puerto Vallarta, in Mexico from October 13-16. Over two hundred manufacturers, retailers, suppliers and press from 30 countries attended this year’s convention. Forums and conferences were organized around the theme of “transformation of the fashion business”, focusing on topics such as creative styling, the impact of economic developments, social networks and virtual dressing.
The convention was a great opportunity for us to strengthen relationships with some of our customers, and present our fashion solutions.

Founded in 1993, TEC (Technology Evaluation Center) is today’s leading online technology research company. It helps organizations evaluate and select software solutions adapted to their needs by providing decision-makers with the tools, studies, and expert help required to make the best choice. During Lectra Fashion PLM’s certification process, TEC determined that Lectra’s PLM solution proved to be specially designed for and suited to managing product lifecycles, facilitating the collaboration necessary to companies in the fashion industry. Other more generalized PLM publishers and suppliers of transaction-based ERP solutions have tried to address the fashion market using products and systems designed for other sectors, like the automotive and aerospace industries. In addition to evaluating the solution in detail—1400 criteria were reviewed—the TEC certification report helps clarify the benefits of PLM and reassure companies about their investment decisions. 

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This fall, Lectra participated in Europe’s largest IT conference, the IMB Select 2010—Fashion & Textiles: IT-Systems, Services and Strategies in Cologne, Germany on November 9 and 10. This year’s conference explored product developments for a post-crisis economy and the development of intelligent planning and information management along the supply chain.

Lectra presented its added-value solutions Lectra Fashion PLM, Kaledo, and Optiplan, in addition to promoting its partnership with X-Rite.

Lectra also gave presentations on production and design-specific topics from the textile and apparel industries in the IMB Select Forum & Speaker’s Corner.

Lectra Fashion PLM pushes back the limits of product lifecycle management by covering all the necessary steps for the creation of collections and bringing together role-based applications for product design, pattern-making, and physical and 3D virtual prototyping with tools for the planning and management of collections (line planning, product specification, costing, strategic sourcing, and flexible workflow management). Modular and scalable, Lectra Fashion PLM meets the needs of medium-sized companies just as well as of large international groups.

"Lectra Fashion PLM V2R2 is a major technological leap forward—we have drawn on best practices developed with customers to profoundly improve upon all the processes the solution covers, making a real difference to the entire value chain. For our customers this means better collaboration, time and costs savings, and, ultimately, increased competitiveness,” says Daniel Harari, Lectra CEO.

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This competition, specifically for fashion students at Lectra’s 35 education partner schools in the U.K., is offering the lucky winner the chance of an 6-12-month internship in Maria Grachvogel’ s London studio. To enter, the student must create a womenswear garment—from design to finished product—using Lectra technologies at some stage in the project.

Launched on February 1, the competition will close in May 2010. The initial selection will be made by course tutors and independent experts who will shortlist the most interesting projects. The finalists will attend an event in London and will be invited to present their design project to Maria Grachvogel, who will make the final decision.

Lectra is delighted to announce its partnership with X-Rite, the world leader in color management, measurement and communication technologies. It will enhance Lectra’s value-added solutions, including Lectra Fashion PLM, Kaledo and Modaris 3D Fit. X-Rite technologies that will be highlighted in Lectra solutions include ColorMunki™, an all-in-one color solution for selecting, creating and controlling new colors and PANTONE® FASHION + HOME color references, and CxF (Color Exchange Format) a file format designed to accurately and unambiguously communicate all commercially relevant aspects of color across devices, applications and geographies. Through the ColorMunki’s compatibility and PANTONE FASHION + HOME directly integrated into these Lectra solutions, creative, development and production teams can easily and accuratelymanage and communicate colors both internally and with external partners and suppliers.

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Lectra Fashion PLM V2R1 takes a huge leap forward by integrating fashion design tools and product development functions with end-to-end collection management features. Going further than any other PLM solution on the market, the V2R1 brings contributors together around “one version of the truth.”

This process-oriented offer incorporates tools for all the activities and processes involved in the business of bringing a collection to market. Lectra Fashion PLM V2R1 includes modules for line planning, scheduling, costing, sourcing and performance monitoring, created with strategic decision makers in mind, and also process-based applications for fashion design, technical specifications, pattern-making, 3D prototyping and sample development. This fully modular and adaptable offer fulfills the needs of brands, retailers and garment manufacturers of all types and sizes.

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“Walter Wilhelm Associates has a long history of technological innovation for industries using soft materials,” said Daniel Harari, Lectra CEO. “The company’s expertise in apparel manufacturing organization makes it the clear leader in process streamlining and PLM implementation. We are very pleased to enter into this partnership with WWA which aims to extend access to PLM solutions for mid-size as well as large fashion businesses.”

“My associate Derek Jones and I, together with the whole WWA team, are very excited about working with Lectra and their innovative Lectra Fashion PLM solution,” said Walter Wilhelm. “I am convinced that Lectra’s world class technology and expertise combined with our unique PLM consulting experience will successfully deliver profitable, value-added project implementation to companies wishing to adopt this technology to overcome today’s challenges.”

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