Customer stories

Atelier Tuffery preserves its unique expertise thanks to digital pattern making

Discover how Julien and Myriam Tuffery, heirs to a family-owned tailoring company over a century old, have managed to preserve their traditional craftsmanship , their clothing workshop and direct sales activities by digitalizing pattern making, a key component of their manufacturing process.


Three major challenges

When taking over the business, Julien and Myriam quickly realized that they had to completely review their strategy and turn to "high-performance solutions adapted to our times," explains Myriam. 

The couple identified three major objectives that would allow them to dramatically improve performance in the clothing workshop by acquiring more modern tools. 

  1. Preserve a savoir-faire developed over a century of craftmanship;
  2. Focus on direct sales;
  3. Continue to make their products in France, in the Florac workshop.

Bearing this in mind, they looked for the right supplier to support them during the transformation of their manufacturing process.


Pattern making digitalization, a step-by-step solution

Once digital transformation was integrated into their strategy, the couple decided to move forward gradually, without disrupting their existing teams. The first objective was to digitalize all cardboard patterns to preserve the company’s expertise and implement the right conditions for growth. The first step towards a more complete digitalization of their manufacturing process was made.

By switching to digital for part of their manufacturing process, Julien and Myriam could continue their strategy of modernizing the family business, which already generated 80% of their turnover through direct sales on their website. In addition to preserving their expertise, this step allowed them to rethink their entire value chain and brought more compliance and flexibility.


A key solution in the production of small volumes

This makes it much easier for the workshop to produce any item from all the collections, regardless of the quantity ordered. The implementation of Fashion On Demand by Lectra has given them unprecedented flexibility, which is particularly important in production, especially for small volumes. A decisive step towards the ultimate objective – made-to-measure.


By taking our requirements into account, Lectra has proven its capacity to adapt. Digitalization has made our work easier and we are now more confident to meet the challenges of tomorrow and the new expectations of our customers.

Julien Tuffery

Co-manager of Atelier Tuffery


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