At the same time, growing demand for customized products also presents an opportunity to outstrip the competition.
We surveyed 200 leading upholstered furniture manufacturers from Europe, North America and the Asia-Pacific region to learn about the best customization strategies.
During the interviews, these professionals outlined:
- the obstacles they confront,
- their plans to increase the number of product variants they offer,
- the solutions they rely on to enhance their manufacturing processes.
Watch a short video to get a snapshot of this comprehensive study and start benchmarking your customization efforts!