Founded in 1930, Corneliani began as an artisanal coat manufacturer to become a luxury menswear powerhouse renowned for its timeless Italian elegance today.
The company has 90 boutiques worldwide, distributes to over 70 countries and has a made-to-measure product line in addition to its ready-to-wear collections.
Corneliani is renowned for its exacting standards on cut and material quality. After having cultivated a loyal following, the brand is now facing fierce competition from new e-commerce and fast-fashion players that are delivering products faster at lower prices. To keep pace with the market, the company needed to accelerate the product lifecycle through better decision-making, but without sacrificing quality.
Kubix Link helped them achieve that by improving collaboration between team members and external suppliers through enhanced data quality. Additionally, the solution enabled Corneliani to restructure its extensive and complicated bill of material library to protect its savoir-faire.