Maximalism has taken the fashion industry by storm. The trend consists of bold prints and patterns, excessive layering, audacious silhouettes, and bright colors among others. As seen on Retviews, GUCCI under Michele offered larger shares of flamboyant clothing than its counterparts. Alessandro Michele’s maximalist vision has been previously seen on the GUCCI Fall/Winter 2020 collection which featured a selection of vibrant colors and mixed textures such as ruffled collars, lace details, and embroidered accents. The GUCCI Spring/Summer 2020 collection was similarly maximalist, featuring colorful florals, complex beading, and bold geometric patterns. In fact, the brand offers on average 95% more extravagant clothing than Prada and Bottega Veneta, who opted for a more minimalist, classic approach in their assortment within the past seasons.
What does the future hold for GUCCI?
It remains to be seen how De Sarno will blend these two approaches and whether he will incorporate elements of Valentino's classic, elegant demeanor into GUCCI's collections. However, it's worth noting that both brands share a commitment to quality and luxury, so there may be some natural synergies to be explored. Overall, the departure of Michele and the appointment of De Sarno mark a significant shift for GUCCI. While there may be some uncertainty about the brand's future direction, it's clear that the company has made a strategic decision to bring in fresh talent to continue the legacy of one of the most iconic names in fashion.
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