One partner to optimize the collection lifecycle
The epitome of Swiss luxury, Bally combines its century-old expertise with technological innovation, positioning itself as a pioneer with cutting edge technologies in manufacturing, as well as in marketing its innovative designs. Looking for the tools that would bolster the company as a leader of the ever-changing industry, Bally chose to partner with Lectra’s solutions to improve performance and make better decisions along the whole value chain.
From product development to merchandising, Bally’s teams were able to work with accurate, real-time data with Lectra as a technology provider. Improving communication as well as staying on top of competitor strategies - Lectra’s Retviews, Kubix Link PLM and Neteven platforms allowed an all-round optimization of its collections.