Balsan, Groupe Marck

Created in 1850, Balsan is a key player in professional garment manufacturing. A Groupe Marck company, Balsan designs and manufactures corporate and ceremonial clothing, tailored and customized uniforms, and personal protective equipment (PPE) for the public and private sectors, in compliance with international standards.

The biggest challenge is to meet the new expectations of customers who seek increasing levels of customization with ever-shorter time-to-market deadlines. Balsan took up a two-fold challenge: update its manufacturing tools while maintaining a large part of its clothing production in France to capitalize on the group’s traditional savoir-faire, and meet 21st century challenges. Balsan’s objective was to produce customized clothing more quickly using intelligent manufacturing methods.

Balsan was a pilot partner for the Fashion On Demand by Lectra solution. This alliance allowed Groupe Marck to adopt a new approach, involving not only the use of Fashion On Demand by Lectra’s connected cutter, but also upstream software solutions configured according to the company’s needs. These solutions were designed to best match its work methods while updating and accelerating the production process.