Fashion
We light the way so that you can lead with style
- Ensure top-line growth
- Achieve long-term profitability
- Stand out with sustainability

Lectra and the fashion industry
1/3
of your wardrobe is designed with Lectra software
21
K
retailers, manufacturers and brands worldwide use Lectra
50+
years of industry experience working with major fashion players
Bridge gaps in the fashion value chain
Fashion businesses have to overcome these specific challenges to improve transparency, sustainability and cost efficiency.
Manage the fragmented value chain
Adopt fashion-specific processes
Make sustainability an imperative
Meeting the moment
Discover how you can position your brand at the forefront of this critical change and ensure a sustainable and profitable future.

To enhance fashion processes
3 areas of expertise must be improved and connected

Create
where visionary ideas come to life

Manufacture
where digital designs are transformed into tangible products

Market
where fashion products and information are delivered to consumers
Weave success into the fabric of your business, with solutions that support every phase of the garment lifecycle. Create better, manufacture better and market better, empowered by real-time insights, seamless collaboration and complete traceability.
An interconnected approach ensures fashion data flows freely through every stage of the process, supported by Industry 4.0 technologies.
Making your path to growth, profitability and sustainability clear.
Unleash the full potential of digitalization
At Lectra, we leverage a combination of layers based on Industry 4.0 principles to meet the unique needs of each fashion business. Our solutions framework is based on four interrelated layers, which together offer a comprehensive and technically advanced approach that is unique to Lectra.
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Technologies 4.0
Technologies 4.0 form the backbone of our framework.
This layer includes Cloud Computing, Big Data, the Internet of Things (IoT), and Artificial Intelligence (AI).
These transformative technologies are critical for collecting, processing, and analyzing vast amounts of data in real time.
This layer includes Cloud Computing, Big Data, the Internet of Things (IoT), and Artificial Intelligence (AI).
These transformative technologies are critical for collecting, processing, and analyzing vast amounts of data in real time.

Fashion data
Fashion Data powers Processes 4.0.
It includes a wide variety of data collected throughout the fashion lifecycle, such as product specifications, production details, market pricing, and sales data.
Accurate, real-time data is essential to power each process.
It enables fashion companies to make smart, informed decisions.
It includes a wide variety of data collected throughout the fashion lifecycle, such as product specifications, production details, market pricing, and sales data.
Accurate, real-time data is essential to power each process.
It enables fashion companies to make smart, informed decisions.

Processes 4.0
Processes 4.0 are designed to enhance the agility, collaboration, and overall efficiency of the core domains.
When applied to the core domain, they offer key benefits such as reducing lead times and costs, while also improving quality and customer experience.
While these processes are optimized for each domain, they also work together smoothly.
A great example is traceability, which highlights how important synergy is in today’s fashion industry.
When applied to the core domain, they offer key benefits such as reducing lead times and costs, while also improving quality and customer experience.
While these processes are optimized for each domain, they also work together smoothly.
A great example is traceability, which highlights how important synergy is in today’s fashion industry.

The core domains of our fashion expertise
In the context of business model hybridization, these three domains can operate independently or synergistically, and in different sequences. This hybrid approach enables the business to remain agile and responsive to the broader market landscape, ensuring alignment with sustainability and profitability goals.

Turn Fashion's unique challenges into opportunities
Gain process agility with the broadest solution range that covers your entire value chain and workflows, improve decision-making by leveraging your large-scale data, and receive Fashion-specific, customized support from our experts.
Create in an increasingly complex business environment
Develop environmentally sustainable styles that meet your strategic and financial objectives at a faster pace, using new technology that helps you combat resource scarcity issues.
Manufacture by adopting next-generation processes
Revolutionize manufacturing by continuously adapting your production process to different modes and diverse orders in a sustainable manner. Connect all workflows to boost productivity, foster collaboration, gain agility, and improve transparency for a more sustainable future.
Market to build a compelling omnichannel presence
Maintain a strong market presence across various channels, optimize online sales and develop powerful branding strategies to ensure that your brand stands out among the crowd.
Collaborate better through centralized data
Manage these interconnected processes in a unified manner, ensuring that they complement each other with our PLM solution to streamline collaboration and organize all product data for collection development.
Trace your supply chains from fiber to retail
Comply with increasingly stringent regulations across the globe with our traceability solution that enables brands to achieve radical transparency from fiber to retail, and ensure authenticity and provenance of sustainable textiles.