The Lectra Observatory, which explores innovation and change in the fashion, furniture and automotive markets, has published a new white paper entitled "The intelligence edge is here." It examines how a sudden leap in artificial intelligence maturity and adoption is transforming the fashion industry, creating unprecedented opportunities for brands to reimagine product creation, manufacturing, marketing, traceability and collaboration.

Missoni, an iconic name in Italian fashion, has chosen Kubix Link PLM, the comprehensive and highly configurable cloud solution provided by Lectra to advance the transformation of its processes. Kubix Link proved essential in supporting the internalization of the Missoni Home line, enabling the company to structure new operational workflows, improve information quality and manage activities more smoothly and cohesively, while delivering tangible, measurable results.