Nimble, sustainable and digitized new Fashion world

Conversation with Arthur Zaczkiewicz*, the Executive Editor of Strategic Content Development at WWD.


How has the crisis affected your market? 

As a fashion and retail trade publication, WWD has seen the COVID-19 pandemic completely transform every corner of the market. From how and why consumers shop to the sourcing, development and pricing of goods, everything has shifted or had to be re-imagined. This is especially true concerning the digitalization of the supply chain.  


Would you say we will try to go back to normal as quickly as possible or do you think we will need to rethink the world post-COVID-19? 

The pandemic was a remarkable disruption. But the industry was already in a state of change prior to the outbreak. The trade war with China, the rapid acceleration of the resale market and the explosion of DTC brands were already wreaking havoc on traditional modes of business. So, there was no "normal" before, and I believe the post-COVID-19 world will create a so-called "new normal" that is nimble, sustainable and digitized.


What has the crisis changed for you or what have you learned personally?

I've learned that people are incredible at innovating. Humans are resilient and, when problems arise, the best of us charge forward to lead, problem solve, and help one another.


*Arthur Zaczkiewicz is the Executive Editor of Strategic Content Development at WWD. Zaczkiewicz was formerly Deputy Editor of Data and Analysis at WWD and has published a variety of content that includes data-driven reports, market analysis, breaking news, and industry insights.

Prior to this role, Zaczkiewicz served as a Business Administrator with the County of Ulster, New York where he counseled business owners, produced events, and worked with public officials and businesses on a variety of projects. Previously, he served as a Community Educator with Cornell Cooperative Extension of Ulster County. Zaczkiewicz is also a co-founder of the Kingston Land Trust.



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