Activewear and loungewear, this autumn’s two major fashion trends

- What’s become of business wear?
- Warm, muted colors for staying in this autumn
- Children’s collections inspired by sustainability

The two companies share the same vision for innovation in the fashion industry

The festive period during a health crisis: sweaters replace sequins

Recently relaunched by Celio, the Be Camaïeu brand has chosen to digitize its market intelligence and competitive analysis using Retviews. This artificial intelligence-based solution is supplied by Lectra, the strategic partner of fashion players who want to accelerate their digital transformation and transition to Industry 4.0. By analyzing market data in real time, Retviews enables Be Camaïeu to optimize the positioning of its collections to ensure their success with consumers.