Fashion
Customer stories

7 For All Mankind streamlines collection management with disruptive Fashion PLM

Since implementing Lectra’s Kubix Link, the premium denim and casual wear label has reaped the benefits of PLM flexibility and a unified view, first at regional level and then at corporate headquarters of the internationally managed brand.

An American denim brand with international appeal

7 For All Mankind is a premium American casual-wear brand founded in 2000. The brand first focused on women's jeans before introducing a men's denim line in 2002 and a children’s range in 2005. 

Today, the company’s denim and casual-wear collections are sold in over 80 countries across Europe, North America and Asia.

The need to streamline cross-border collaboration

To manage collections, 7 For All Mankind coordinates closely with group stakeholders located worldwide as well as an extensive sourcing network

Prior to working with Lectra, the company shared information on garment collections with suppliers and contract manufacturers using multiple file formats and a range of different applications. With the goal of streamlining collection management across the entire fashion ecosystem, 7 For All Mankind began exploring the implementation of a Fashion PLM solution.

Shared, centralized, up-to-date information at all times

7 For All Mankind’s EMEA division was the first to adopt the Kubix Link PLM solution. Today, all stakeholders can access accurate information at any time through the user-friendly Kubix Link platform and agile PLM system

By working with shared, centralized, and continuously updated data, the fashion company benefits from greater flexibility, enhanced collaboration, and a unified view across operations

Impressed by the solution’s many business benefits, 7 For All Mankind chose to build on the success of its EMEA division by deploying Kubix Link across all countries worldwide, with plans to implement the platform’s PIM solution in the near future.

Lectra's solution for fashion PLM

Kubix Link

Streamline collection development and manage all your product data with ready-to-use fashion PLM, PIM and more.

Testimonials

Francesca Toninato

CEO, 7 For All Mankind
Kubix Link is agile and flexible. Suppliers can access accurate information regarding each collection at any time. Adopting the solution has enabled us to avoid exchanging large volumes of e-mails, helping us to streamline our collection management processes.

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